SBDC at UW-Madison

Looking for help navigating the increased demands on HR professionals? Become the most qualified and valuable HR professional you can be with SHRM certification. The SHRM Certified Professional (SHRM-CP®) and SHRM Senior Certified Professional (SHRM-SCP®) are the only behavioral competency-based HR certifications. This means you’ll have the answers AND know what to do on the […]

Join seasoned retail consultants Suzanne Rafenstein and Julia Killian for a three-part, no-cost webinar series in Spring 2025, presented by the Wisconsin Department of Revenue Speaker’s Bureau. This series covers essential topics for retail success, including considerations for opening a brick-and-mortar store, effective merchandising techniques to drive purchases, and creating impactful in-store signage. Each 30-minute […]

How do you know if it’s the right time to start outsourcing and delegating some of your to-do list? With the rise of organizations utilizing the expertise of virtual assistants and other outsourced service providers to help manage their to-do lists, is this an option you should consider to scale your own business?  If you’re […]

While tax planning is a regular part of every entrepreneur’s work cycle, value planning may have a bigger long-term impact. Given that your business is likely your largest asset, wouldn’t you want to maximize its value? For a business owner, retirement often translates into selling your business. Even if you never plan on selling, building […]

Whether you are starting a new business or looking to organize your current business’ finances, accurate financial information is one of the most valuable tools you have to drive success. This course seeks to set participants on the right path by providing a “101” overview of financial bookkeeping, accounting terminology and concepts, a breakdown of […]

Whether you are starting a new business or looking to organize your current business’ finances, accurate financial information is one of the most valuable tools you have to drive success. This course seeks to set participants on the right path by providing a “101” overview of financial bookkeeping, accounting terminology and concepts, a breakdown of […]

Your first step in leadership development Taking on new supervisory responsibilities is a great opportunity and challenge. Many in supervisory roles have learned either by trial and error or by following what was done by their predecessor. In most cases, this is not a very effective strategy. This course will start you in the right […]

Whether you are communicating with your employees, customers, or suppliers your ability to express yourself well and understand others is a major factor of your success. For this course, you will have the opportunity to take the DiSC Personal Profile and use the results to better understand your own communication style and strengthen your business […]

Maximizing Your Leadership Potential is a program designed to help you with practical to achieve lasting, sustainable results through people. This course will enable you to sharpen your skills in four fundamental areas of leadership: self-awareness, learning agility, communication, and influence. Who should attend: Managers and supervisors of individual contributors First-level managers who are facing […]

Did you know that the UW-Madison Work-Study Program, previously reserved for on-campus and non-profit organizations, has been expanded to small businesses – and, as of September 2023, even covers 50% of the wages earned? Or that many UW-Madison students pursue internship opportunities as a way to develop new skills and explore career pathways while they are […]

Join seasoned retail consultants Suzanne Rafenstein and Julia Killian for a three-part, no-cost webinar series in Spring 2025, presented by the Wisconsin Department of Revenue Speaker’s Bureau. This series covers essential topics for retail success, including considerations for opening a brick-and-mortar store, effective merchandising techniques to drive purchases, and creating impactful in-store signage. Each 30-minute […]

  In this presentation, you will learn how to engage your audiences and build your brand on popular social media platforms, and you will get tips for creating short-form videos. Meanwhile, social media advertising can be a relatively inexpensive way to reach highly specific target audiences. This presentation also will demonstrate ad setup, including choosing […]